Social media policy: Tips for savvy small businesses
We’ve seen plenty of spectacular social media fails from large corporations over the years – from McDonald’s accidentally (or deliberately, some have argued) tweeting placeholder
We’ve seen plenty of spectacular social media fails from large corporations over the years – from McDonald’s accidentally (or deliberately, some have argued) tweeting placeholder
If you once ran a thriving taxi company that started to fade when Uber burst on the scene or a hotel that suffered from the
“I get all my business from word-of-mouth marketing.” “I’m a referral business.” “I don’t have the budget for marketing.” “I’m just too busy to market
How highly do you value leads in your business? For any small or medium business, leads should be the most highly prized currency — to
As a business owner, do you or your managers spend a lot of time recruiting, conducting exit interviews, and onboarding new staff? When the ‘revolving
As much as you try to share skills, knowledge and information in your company, you probably have some people who are key to your business’
Thomas Edison once said that “Genius is one percent inspiration and 99 percent perspiration”. Unfortunately, going from that inspirational idea to the finished product takes
If someone gave you the opportunity to attend a meeting where thousands of your prospects were also present, you’d be silly not to take them
Cloud computing and web-based apps have undoubtedly improved business efficiency. But once you and your team start using various online apps, one aspect quickly becomes
It’s no secret that around 80 percent of businesses fail due to cash flow problems. The big challenge for tradies, builders, plumbers, electricians, and other
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